A Case Study:

Clutter has a way of creeping into your home, causing frustration and stress.

Our custom closets ensure you experience the relief that comes from a tidy home you are proud to invite people into.

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  • Restorage Closet Works has built a strong presence in their region, maxing out their team’s schedule through word of mouth and local relationship building. The owner decided it’s time to grow his team, and to do that he knew he’d need to grow his sales pipeline & income.

    That meant it was time to grow his digital presence and double the # of sales leads!

    As with any small business, he wanted to ensure his marketing dollars were well spent the first time around.

  • Phase I of our work with Restorage started with 3 discovery sessions with the owner, getting the heart of the frustration homeowners experience with untidy & disorganized spaces.

    Locally, there are a lot of custom closet companies to choose from, so it was imperative that we differentiate Restorage from the competition, highlighting their experience and professionalism through a new “Gentlemanly Service Guarantee”.

    We sent the newly crafted Restorage Brand Story book to our experienced Wordpress developer to design, build and lunch a completely new website.

    In Phase II, the Restorage Closet Works team is creating their own automated sales funnel, after which we’ll launch paid google search & maps campaigns.

  • With a new website that is messaged & designed to engage, Restorage has seen a significant increase in leads.

    Site visitors are spending more time on the website and this good first impression is causing more visitors to take action and request a quote.

    We will continue to track site analytics and conversion rates to ensure long term growth.

The Case Study.

View Brand Story Book

Deliverables.

  • Hands holding a blue book titled 'Liberty Launch Academy Brand Story Book' with a cover photo of several people leaning against a wall.

    Brand Story.

  • Restorage Closet Works Logo and Tagline

    Elevator Pitch.

  • Laptop displaying a website for Restorage Closet Works

    Website.

  • Man cooking in kitchen with view of pantry

    Social Media.

  • Woman in closet finding sweaters

    Social Media.

  • Service Guarantee.

The StoryJoy Experience

“There has been a significant increase in leads coming through my website and I know this investment will yield an exponential return.”

“After being in business 4 years, I realized that despite my best intentions I needed help to develop my brand story. Listening to podcasts and reading books about marketing wasn't getting the job done. Frankly, I didn't know who to trust with my limited marketing budget so I thought I would do it myself but in reality, I was just too busy running operations to learn an entirely new skill set like web design and writing copy.

When I met Jessica and the team at Story Joy I knew they were the right fit for my business and my clients. We worked through a concise and thorough process of identifying who my best clients are and how to provide them with the communication that they need.

I couldn't be happier with the service they provided and the outcome we achieved. Don't hesitate to contact Story Joy for the help you need to keep your business growing!”