Something nobody tells you about building a business is how often you’ll need to change what you sell.
You think you know what will solve someone’s problems, then real life and real challenges show you a better way… so you adjust your product or service to serve the better way.
Then you learn the lesson that you have to address people’s smaller felt needs before they’ll trust you to help them solve their big problems… so you adjust again, adding value before asking for a big commitment.
Then markets and technologies change… and regulations change… and the problem just keeps on evolving, like clockwork. And finally you realize that being in business requires a willingness to welcome change, anticipating it like an old friend.
It’s uncomfortable at first, but the more we exercise our change muscles here at StoryJoy, the more we’re shifting our mindset to see change as an adventure!
Looking back on the last 12 months, we see our clients wanting to feel more confident in their ability to develop a marketing plan that works. They also want to bring more marketing execution in-house, reducing their agency spend and increasing oversight. So, we listen, adjust and set off on new adventures! (Including a new checklist and mentorship program highlighted below)
Planning.
Free Marketing & Sales Strategy Checklist
Every business leader should feel confident that they have a marketing plan that will generate leads that convert into sales. This checklist serves as a “health check” to ensure your team has a solid marketing strategy that is helping to scale the growth of your business.
Learning.
Connect With A Marketing Mentor
Do you have a Marketing Manager that needs to level up their strategy & skills? Or are you an entrepreneur looking to bootstrap and get a business off the ground?
Connect with a StoryJoy Marketing Mentor to develop wisdom, a plan & a story that will engage your audience to buy. Learn More
Socializing.
Bluesky
We’ve been looking for a healthier social media experience and found Bluesky!
We love that they offer a decentralized infrastructure, giving users more control over their data and experience. It also has a chronological timeline without algorithmic manipulation, provides better content moderation tools including customizable filters, and maintains a smaller, more engaged community.
